United Direct Solutions (UDS) is a key player in personalized direct marketing for the healthcare sector. Their customer-centric approach helps providers connect with patients effectively. In today’s healthcare landscape, where costs are rising, physician shortages are prevalent, and data breaches are common, patients need consistent and timely information to feel confident in their care.
Healthcare providers are striving to rebuild patient trust post-pandemic, as financial strains and limited medical resources lead to longer wait times. Additionally, data breaches are a growing concern, with millions of healthcare records compromised each month. Patients are now prioritizing proactive health measures and seeking holistic care.
UDS, representing regional healthcare providers, uses data-driven, omnichannel marketing strategies to enhance patient engagement. Their eight-step formula includes personalized engagement, wellness promotion, season-specific outreach, follow-up care reminders, incentives for screenings, omnichannel communication, and streamlined billing processes.
UDS prioritizes data security and compliance, holding certifications like HITRUST CSF and SOC 2 TYPE 2 to safeguard sensitive information. Their approach ensures patient peace of mind and fosters strong provider-patient relationships.