The Indian paint sector is experiencing a margin squeeze due to increasing competition, according to a report by Business Standard. This industry is facing challenges as more players enter the market, putting pressure on profit margins. The report highlights the need for companies in the sector to adapt to this changing landscape in order to remain competitive. With the rise in competition, businesses in the Indian paint sector must find ways to differentiate themselves and maintain their profitability. It is crucial for companies to focus on efficiency and innovation to navigate through this challenging environment.