Safaricom has recently made a strategic move by entering the money market fund industry with their new product called Ziidi MMF. This development marks a significant expansion for the telecommunications giant into the financial sector.
The Ziidi MMF is set to offer Safaricom customers an opportunity to invest their money in a low-risk fund that aims to provide competitive returns. This move is in line with Safaricom’s efforts to diversify its business and tap into new revenue streams.
By entering the money market fund industry, Safaricom is not only expanding its product offerings but also providing its customers with a new way to grow their wealth. This move is expected to attract a wide range of investors who are looking for a secure and reliable investment option.
Overall, Safaricom’s entry into the money market fund industry with Ziidi MMF is a positive development for the company and its customers. It will be interesting to see how this new product performs in the market and how it contributes to Safaricom’s overall growth strategy.