Some businesses are thriving despite the new bull market, with their shares not seeing an increase. On the other hand, some businesses are facing challenges due to macro conditions, which is reflected in their stock prices. When deciding which businesses to add to your portfolio, price should not be the only factor to consider. It is important to ensure that the company has a strong underlying business, a competitive advantage, and a clear path to future growth. The best stocks for your portfolio will also depend on your investing style, capital, and risk tolerance.
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